Top 5 Tools Apps in South Africa Q4 2023

In the final quarter of 2023, the top tools apps in South Africa demonstrated varied performance in terms of downloads, revenue, and active users. Here’s a closer look at the trends for each app.

NordVPN – fast VPN for privacy showed a consistent increase in weekly revenue, which peaked at approximately $6.7K in the last week of December. Weekly downloads fluctuated, reaching a high of around 4.5K in the same week. The app also saw a steady rise in weekly active users, culminating at nearly 28K by the end of the quarter.

ExpressVPN: VPN Fast & Secure experienced a peak in weekly revenue of about $8.4K at the start of the quarter, with a notable dip mid-quarter before stabilizing around $6.2K by the end. Weekly downloads remained relatively stable, with a slight increase towards the end of December, reaching approximately 1.6K. Active users saw a slight decline towards the end of the quarter, settling at around 24K.

Chat Tracker had a significant spike in weekly downloads at the beginning of October, with numbers soaring to over 26K before stabilizing around 5.9K by the end of December. Weekly revenue saw a peak of about $2.1K in late October, with fluctuations throughout the quarter. Active users peaked at around 16K in early October and maintained a steady number of around 7.1K by the end of December.

AVG AntiVirus & Security maintained a consistent performance in weekly revenue, with a peak of approximately $1.4K in the last week of December. Weekly downloads saw a high of about 7.7K in late October, but notably decreased to around 2.7K by the end of the quarter. Active users fluctuated, peaking at approximately 72.8K in late October and dropping to around 48.9K by the end of December.

VPN & Antivirus by Kaspersky had a peak in weekly revenue of around $1.7K at the end of September, with a gradual decline to about $1.3K by the end of December. Downloads were highest in mid-October at approximately 7K, but fell to around 1.4K by the end of the quarter. Active users peaked at nearly 15K in mid-October, decreasing to about 9.6K by the end of December.

For more detailed insights and data, visit Sensor Tower.